Marlon Sanders sent me this long article... He mades a pretty good point on developing value to you (readers, clients, customers, prospects...). So, I invite you to grab a good cup of java, green tea or your favorite beverage and spend the next 5-10 minutes reading and pondering on the following content... It's that important!
Your Maximum Success Coach,
Jorge Pinkus
http://www.123-Sites.com
=======================================================
Internet Marketing Made Simple -- The ONLY 3 Steps You
Need To Know To Promote Anything To Anyone Online
=======================================================
In this article:
==> The only 3 steps you need to know
==> What web 2.0 REALLY is about
==> The dumbing down of the Internet
==> Should you hire out article writing to 3rd world countries?
==> What happened to all the ezines?
==> Is web 2.0 a barrier to entry?
==> What's the future of Internet marketing?
==> Do you have an advantage over big companies?
==> How do you know which products to buy and which to skip?
==> What's social bookmarking about? Do you need it?
==> Is user generated content an opportunity for you?
==> What's all this talk about interactive web sites?
==> Whatever happened to viral ebooks?
==> How big companies are trying to put the squeeze play on
This is a long article. I have a lot to say. But there is
a big payoff if you take your time to read it. You may wanna
print it out.
Let's see if I have this straight.
You wanna make a few bucks online. You got retirement staring
at you. Or a stack of medical bills to pay off. Or a job that
any mindless idiot could do.
Most of all, you wanna call your own shots. You want freedom.
You want independence. And you hope online marketing is your
ticket to that new world.
And you have your choice among:
* Butterfly marketing
* Web 2.0
* Social bookmarking
* Bogging
* Bum marketing
* Article writing and promotion
* Organic seo
* Google cash
* Google ppc
* Video marketing
* Link exchanging
* afffiliate programs
* plr
* Creating your own product
* Mass site control
* Adsense
* Reprint rights
* The list goes on and on
* Flipping web sites
* Flipping Squidoo lenses
* Hub pages, Propeller, and Connotea
* Click flipping
* Domain name portfolios
Whew! That's a LOT of things to do to make money. I thought
the idea was to work LESS, not more!
All of the above things are good. They all work if you work
them right. Which IS the fly in the ointment, isn't it?
When do you have to even figure out all the above, not to
mention DO some or all of 'em.
I mean, I don't have a job. I read a good chunk of most
days. And I STILL can't keep up with all the new developments
in all the areas.
Let me put the above in the context of a very simple formula
anyone can understand and follow. Then, it'll help you
zoom in a little more on which of the above you wanna spend
time on and which you don't.
There are three basic steps in this game, in spite of all the
hoopla over different methods.
Here is the short form:
1. Get traffic
2. Get emails
3. Send emails
Here is the same formula in a more elongated method.
Step one: Get people to your web site or name squeeze page
Step two: Collect email addresses
Step three: Send out emails
In case that looks a little familiar, it IS the same exact
formula I presented in the Amazing Formula years ago. The
same thing STILL works, which is more than I can say for a LOT
of methods that people have sunk money on over the years.
I could add a fourth step onto there called the KSL. In other
words, when you send out those emails, you're usually sending
people BACK to a web page that has a sales letter on it.
Or, if you're following trendier models, you parse out your
sales letter over time on your blog. It's STILL a sales letter.
It's just delivered in CHUNKS.
Back when I got in this game years ago, you only had THREE
steps to make money online:
Step 1: Click button one on Net Contact -- that was the one
that stripped email addresses.
Step 2: Write your email
Step 3: Click send.
Well, a lot of thing have changed since those days. But the
main difference is simply in step one. Instead of stripping
email addresses off of web sites, you have to collect them
by enticing people with free offers.
Oh, and now, you don't just send out offers. You send out
content too. That's why I'm taking my time to write you this
ezine each week. So you have an reason to stay on my list and
read my offers.
Now, most of the methods in the list above are different ways
to get people to your web site. Social bookmarking, Squidoo
lenses, inbound links, link exchanges, bum marketing, blogging,
article marketing -- all those are ways to accomplish step
one via organic traffic.
Organic traffic is the LEFT SIDE of the search results. The
non-paid results. The lure of free organic traffic is great.
And the methods that it takes to get it are a lot of work and
never stop!
Here are my guidelines to help you get on a path that actually
works for you and gets you somewhere:
1. Pick one method of getting traffic to your site and develop
expertise at it.
Buy all the reports and ebooks on THAT method, instead of buying
a little about a lot of methods.
If you wanna do article marketing, then FOCUS just on that until
you get great at it.
Ditto for organic seo or affiliate marketing or whatever you choose.
My friend Kirt Christensen is a great example of this. He is an
expert at pay-per-click marketing and puts all his effort into
that.
2. Evaluate the high end product launches in terms of your chosen
model.
So if your method is ppc marketing and the next big product launch
everyone promotes is about article marketing, you might wanna think
twice about dropping your grand on it.
On the other hand, if your chosen method is PPC, I think your
investments in the latest products on that topic that are within
your budget are very wise expenditures.
3. Remember that organic traffic is a fast moving game. If you
play the game, Google keeps changing the rules.
But Google does the same on ppc marketing (pay-per-click). Just not
as quickly.
4. Affiliate marketing is built on relationships, and thus is less
high tech. It's great if you're a networker. Not so good if you have
no people skills or charm.
5. Like it or not, the game is STILL an email game.
Yes, I do know of people who make more money by going for the immediate
sale than the email address. But for the most part, email still rules.
When CanSpam came along, everyone moved to doing Google Adsense. It
seemed less risky. The idea was to monetize clicks and sell them to
Google. Which was OK as long as Google let you build thousands of
crappy pages disguised as content and would spider them.
But Matt Cutts ain't that dumb. Anyone who thinks they're smarter
than Google over the long haul needs a serious dose of brain
enhancing vitamins.
In any event, things have settled now. Adsense still works if you
play the Game at a higher level. And email is still the killer app
-- in spite of the hassles of email deliverability and
such.
I'm shocked to see the move away from ezines. In the old days, there
were tons of them. A lot of them crappy, just like "made for adsense"
web sites. I don't really miss the crappy ezines.
I miss some of the good ones.
It seems to me that the long shadow of CanSpam still scares people
away from email.
What I HATE about Internet marketing is that at the end of the day
it gets boiled down to what the least talented, laziest people in
the entire world wanna do.
So instead of quality ezines, we had people sending out crap.
I mean, brainless articles and tons of ads.
Nothing morally wrong with it. I'm just talking marketing here.
What are the odds that something like that is gonna be evergreen?
OK, so you'll make some coin in 6 months before Google zaps it
again for the umpteenth thousand time. Now where are you?
Now, we have people churning out articles in 20 seconds using
software and flooding article directories with 'em. (Is there
really longevity in that model?)
Where is the art in it? Where is the craftsmanship? Where is
the love for the topic and the customer? Where is the soul?
The passion?
In the viral ebook heydays, we had people writing the worst
possible content in an ebook, giving it away for free then bitching
and moaning on the forums that it didn't go viral.
Your brightest, most talented or hardest working people offered
catchy viral ebooks that contained true value. And oddly enough,
the ebooks did well.
Others tried to remove their brain from the equation, offered pure
junk then were shocked at the lack of results.
There is NO LIMIT to which people won't go to take a great method
and dilute it down to the lowest common denominator then dilute it
even more into pure JUNK.
It's the dumbing down of the Internet.
Thus, big companies try to look for any edge and a way to rise
above the noise.
Which leads me to a discussion of web 2.0.
6. Web 2.0 is about interactive web sites that make it easy
for people to create and upload user generated content.
Web 2.0 is the answer of big business to the dumbing down of the
Internet by people who wanna make the quick buck without regard
the eco-system they're participating in.
Listen -- creating, building and managing interactive web sites is
not a piece of cake. The people who do it effectively have FULL TIME
programmers on staff.
I laugh when I see web 2.0 programs that in the end teach social
bookmarking and putting a forum on your web site. It's a joke.
Make no mistake -- web 2.0 is about BIG companies trying to create
high end interactive solutions that become a "barrier to entry" for
the smaller guy and gal.
Having said that, I'm sure that over the next year or two people
will create software that makes creating interactive web sites
easier.
I think the DREAM of user generated content sites is amazing.
Maybe it'll come into fruition where smaller entrepreneurs can
pull it off.
Still, I believe the stuff that really kills it will involve
custom programming and a team of programmers.
I know from personal experience it's a heck a lot harder to get
people to create and submit user generated content than you'd
think.
And even then, someone has to review the user generated content,
police it, etc. But user generated content is a cool idea.
if the killer app comes along and it helps you build your list,
foster relationships and, in the end, sell stuff, I'm all for
it.
Where does this leave YOU?
1. Don't be part of the dumbing down of the Internet
Yes, you can make money by having articles of no value to
anyone written by someone in a country most people never heard
of for $1.00 each.
The lure of easy money beckons all of us. Even the smartest
and most talented, who coincidentally, are usually the only
ones swift enough to make these strategies pay out.
Are you building something that lasts? Or building on quicksand?
I hope you're going evergreen. Or as I'm fond of saying EverRed.
2. Take pride in your content and craft
If you hire out articles, see if you can get articles created
that actually offer VALUE.
3. THINK about the model you're following.
I say that Internet marketing is STILL about getting traffic,
building your list, and sending out email.
Hopefully, done with more skill than in the past. Hopefully
those emails aren't just pure, unadulterated JUNK purchased
from the lowest cost PLR site a human being can find with
articles written by people in third world countries with
no passion or interest in the topic.
Now, you have the new web 2.0 interactive web sites. Where
it can be argued that people participating in the communities
will take the place of outbound email.
Still, the FIRST thing those communities do is try to GRAB
your entire freaking address book from hotmail, yahoo or gmail
and send out what?
EMAIL trying to suck your buddies into the community.
So tell me that email doesn't still rule.
Oh, and if you think it's gonna be cheap and easy to build a
community people love and participate in without a programmer,
I wonder what you're smoking.
People who think that REALLY and TRULY don't get it.
Web 2.0 is about BIG COMPANIES trying to squeeze out the little
guy by creating complex interactive web sites that are a barrier
to entry for anyone who can't afford pricey programmers.
4. There is STILL one edge. One advantage.
Creativity.
Craft.
Love of people.
Love of work and information.
Meaningful work.
There's no big business that can replace the SOUL of the
Internet with interactive programmers.
That SOUL is people who LOVE a TOPIC. Who LOVE the people
involved.
And who CREATE value that is highly desired by those participating
in that community.
Web 2.0 is about creating a platform for users to generate and
contribute content. Cool stuff. But high end programming. And
the monetization for entreprenuers who aren't "going public" is
up in the air in my mind.
I think the verdict is still out on whether or not small,
undercapitalized entreprenuers can play that game.
In my mind, if you play a Game, you gotta have an ADVANTAGE to
win. Does the smaller guy or gal have an advantage over the big
guns in the web 2.0 world?
I'm not so sure. But I'm NOT against it. If someone comes out
with the killer app that faciliates user generated content --
and if there is a way to MONETIZE that model for a 1 to 10 person
business, then I'll jump on the bandwagon.
To me, web 2.0 is like insurance against the collapse of email.
If stupidity reigns and email dies (highly doubtful) as a medium,
interactive web sites would still provide a PULL to gather an
audience.
Where the mom and pop infopreneur has an advantage is in CREATING
know how that fills the wants and needs of a tightly defined
audience or audience.
And in building a relationship with 'em via email.
Let's talk about relationships.
There, you have an advantage over the big, impersonal company
where employees come and go with rapidity.
You have an edge. An advantage. That's the Red Factor.
Now, to bring this article full circle, how is it you're gonna
turn that coin online so you can make what you wanna make, have
the freedom you want, sock away a little dough for retirement
or pay off those nasty bills?
Step one: Find that market and get those eyeballs to your
web site or blog or interactive community.
Step two: Get their name and email by offering something
enticing.
Step three: Follow up with emails that offer value and
build trust and relationships. Somewhere in there you need
to sell something in the process of that conversation.
When that new email with the new magical product hits your
email box, you can ask where it fits in these 3 steps.
And you can choose one traffic method in step one to start
with and become an expert in. After you master that, you can
layer on another.
Start with one.
OK. For a long email, in the end, it's still simple.
Find that group of people. Find out what they want and desire.
Where they hurt.
Give 'em a reason to get on your email list.
Send 'em emails that create value and sell stuff.
Everybody stands for something.
I stand against:
-- Brain dead junk
-- The dumbing down of the Internet
-- Marketing models that aren't evergreen
-- Taking the easy buck regardless of the eco-impact
-- Methods that spread brainless junk all over the Internet to turn
some coin
I stand for:
-- Soul and spirit in marketing
-- Creating value
-- Building relationships
-- Selling stuff in the context of creating value
-- Simple models you can understand and actually succeed with
-- Email marketing
It's a revolution.
I call it the value revolution.
===========================================
If you benefited from this article and would like to join the
value revolution, visit Marlon's blog at: http://www.marlonsnews.com
You can visit Marlon's Squidoo lens here:
http://www.squidoo.com/salesletter
Showing posts with label Internet Marketing. Show all posts
Showing posts with label Internet Marketing. Show all posts
Mar 15, 2008
Jan 15, 2008
A Marketing List of Purposes for the New Year
I read this article at the Marketing Blog of Vertical Response, and considered it worthy of publishing it here for you :-)
========================
It's that time of year again when we all list our New Years resolutions. Lose 10 lbs, get to work early, call your Mom every week, we know, we all have them. Well we hope this one actually sticks since so many of them don't. It's a list of resolutions all businesses should focus on in the New Year if you're not already ahead of the game. If you are, consider yourself a pro and do everything 20% better!
1. Use a Calendar - iGoogle has a great one where you can use alerts to remind you to write your copy and send your communications. Bonus? You can also share it with others so that they know exactly when you're planning to launch.
2. Publish a Blog - Yes, even if you already have a website you should also host a blog. It's another way the search engines can pick you up, you establish yourself as an expert in your industry, you give a "voice" to your business and you can get your reader's insight into how they feel about you or your company through comments they make. It's not an overnight success, however when it starts to take off it can be incredibly beneficial. Make sure you flag categories on your posts or tag them for the search engines. Make sure you backlink to your own site from your most popular keywords in your posts. Check out TypePad or WordPress, two great blogging platforms that are very cost-effective and easy to set up. 123-Sites.com offers you, as part of their package of hosting your website, WordPress and other programs to publish your blog.
3. Get 5 Testimonials - Get your best customers to give you quotes and use them everywhere you can. Include them on any outbound communications, in your email newsletters, on your site and in your store. Used often, they can be one of the most powerful forms of marketing you have. We have a store near us that prints off huge posters of their customers wearing their clothing and hangs them in the window along with their history of being a customer. Benefit? The customers tell all their friends to go check out their big picture and shop at the store. These people are your influencers, use them wisely.
4. Get People Talking - Have a "wow" factor. Give free samples, throw a free gift into the
customer shipment, call your customers to see how they liked their service, send a birthday greeting. Whatever it is, get your word of mouth campaign going!
• Doctors call the night after a procedure to see how things are going.
• Retailers throw something fun into your online shipment orders or shopping bags.
• Restaurants give a few cookies at the end of the meal.
• Coffee houses announce a free 5 minutes off coffee every day at a different time.
• Consultants give your first 2 hours of time free.
• Offer coffee at your offline location
5. Shake it Up - Pick one customer-facing thing you do and change it drastically. Change your entire look of your website, repaint your store, start a monthly club, change your advertising message, change your uniforms, heck even change your "hold" music. Just do something different in the coming year that you've always wanted to do. 2008 is your year.
6. Host an Event - If you've got a retail location host an after-hours sale or an event to celebrate your best customers, the new year or your anniversary party. Make sure you do enough marketing in store and outside your location to get the number of people you want there.
If you are an expert in your field host a "lunch and learn" or a networking event. Again, make sure you do marketing to your own list as well as potentially renting a list for a postal mailing in the area to get people there. If you're work is online, host a webinar. Note: most of these have a 40-50% attendee rate.
7. Advertise - Make a list of 5 of your competitors OR 5 other businesses in your local area and look at where they advertise. Then finally answer that pesky ad sales person and choose somewhere you've never advertised before. Then roll the dice! Caveat: don't only do it once and make the call that it doesn't work work, if it's in your budget, advertise 4-6 times before you decide to stop it or better yet, continue it.
8. Do a Customer Survey - Send an email and ask 10 questions about your customer's experience with you with a 5 point rating: Excellent, Good, Neutral, Poor, Very Bad. Be ready for the good, bad and the ugly, you'll learn what your customers like and what they don't, then you can make changes. Make sure you send a statistically valid sample and get a good sampling back. You don't want to make changes based on just 1-2 remarks. Make sure you announce your changes to all of your customers in an email campaign. Everyone wins!
9. Collect Email Addresses - Put an opt-in form on every page of your site or blog or link to it on every page with a link "Newsletter Sign Up". Put an exit pop-up window with the opt in form when someone leaves your domain. Put a sign up form on your blog. Ask for your customer's information at your counter, input it daily into a spreadsheet or better yet a contact management system. However you collect email addresses send a welcome email to them with a thank-you offer. Use VerticalResponse to collect email addresses for free!
10. Analyze - Use Google Analytics to track your website visits. Get to know where your traffic is coming from and how good it is. Then make changes to your site, or your marketing materials.
==================
Hopefully you're doing some of these already. It's tough to run a business and constantly come up with new ideas to market. Hopefully this list sparks some new ideas. Happy and productive 2008!
========================
It's that time of year again when we all list our New Years resolutions. Lose 10 lbs, get to work early, call your Mom every week, we know, we all have them. Well we hope this one actually sticks since so many of them don't. It's a list of resolutions all businesses should focus on in the New Year if you're not already ahead of the game. If you are, consider yourself a pro and do everything 20% better!
1. Use a Calendar - iGoogle has a great one where you can use alerts to remind you to write your copy and send your communications. Bonus? You can also share it with others so that they know exactly when you're planning to launch.
2. Publish a Blog - Yes, even if you already have a website you should also host a blog. It's another way the search engines can pick you up, you establish yourself as an expert in your industry, you give a "voice" to your business and you can get your reader's insight into how they feel about you or your company through comments they make. It's not an overnight success, however when it starts to take off it can be incredibly beneficial. Make sure you flag categories on your posts or tag them for the search engines. Make sure you backlink to your own site from your most popular keywords in your posts. Check out TypePad or WordPress, two great blogging platforms that are very cost-effective and easy to set up. 123-Sites.com offers you, as part of their package of hosting your website, WordPress and other programs to publish your blog.
3. Get 5 Testimonials - Get your best customers to give you quotes and use them everywhere you can. Include them on any outbound communications, in your email newsletters, on your site and in your store. Used often, they can be one of the most powerful forms of marketing you have. We have a store near us that prints off huge posters of their customers wearing their clothing and hangs them in the window along with their history of being a customer. Benefit? The customers tell all their friends to go check out their big picture and shop at the store. These people are your influencers, use them wisely.
4. Get People Talking - Have a "wow" factor. Give free samples, throw a free gift into the
customer shipment, call your customers to see how they liked their service, send a birthday greeting. Whatever it is, get your word of mouth campaign going!
• Doctors call the night after a procedure to see how things are going.
• Retailers throw something fun into your online shipment orders or shopping bags.
• Restaurants give a few cookies at the end of the meal.
• Coffee houses announce a free 5 minutes off coffee every day at a different time.
• Consultants give your first 2 hours of time free.
• Offer coffee at your offline location
5. Shake it Up - Pick one customer-facing thing you do and change it drastically. Change your entire look of your website, repaint your store, start a monthly club, change your advertising message, change your uniforms, heck even change your "hold" music. Just do something different in the coming year that you've always wanted to do. 2008 is your year.
6. Host an Event - If you've got a retail location host an after-hours sale or an event to celebrate your best customers, the new year or your anniversary party. Make sure you do enough marketing in store and outside your location to get the number of people you want there.
If you are an expert in your field host a "lunch and learn" or a networking event. Again, make sure you do marketing to your own list as well as potentially renting a list for a postal mailing in the area to get people there. If you're work is online, host a webinar. Note: most of these have a 40-50% attendee rate.
7. Advertise - Make a list of 5 of your competitors OR 5 other businesses in your local area and look at where they advertise. Then finally answer that pesky ad sales person and choose somewhere you've never advertised before. Then roll the dice! Caveat: don't only do it once and make the call that it doesn't work work, if it's in your budget, advertise 4-6 times before you decide to stop it or better yet, continue it.
8. Do a Customer Survey - Send an email and ask 10 questions about your customer's experience with you with a 5 point rating: Excellent, Good, Neutral, Poor, Very Bad. Be ready for the good, bad and the ugly, you'll learn what your customers like and what they don't, then you can make changes. Make sure you send a statistically valid sample and get a good sampling back. You don't want to make changes based on just 1-2 remarks. Make sure you announce your changes to all of your customers in an email campaign. Everyone wins!
9. Collect Email Addresses - Put an opt-in form on every page of your site or blog or link to it on every page with a link "Newsletter Sign Up". Put an exit pop-up window with the opt in form when someone leaves your domain. Put a sign up form on your blog. Ask for your customer's information at your counter, input it daily into a spreadsheet or better yet a contact management system. However you collect email addresses send a welcome email to them with a thank-you offer. Use VerticalResponse to collect email addresses for free!
10. Analyze - Use Google Analytics to track your website visits. Get to know where your traffic is coming from and how good it is. Then make changes to your site, or your marketing materials.
==================
Hopefully you're doing some of these already. It's tough to run a business and constantly come up with new ideas to market. Hopefully this list sparks some new ideas. Happy and productive 2008!
Jan 11, 2008
Pondering on Web 2.0, Marketing & Communications
I found and watched this video many times and still learning from it…
It describes the future of marketing, communications, relationships... and how that will be.
Or maybe it will just allows you to shape your own future based on some actual trends.
Surely, in 2008 we will see a lot on this topic (”we all are the web”) so it’s good to spend some time and study it:
It describes the future of marketing, communications, relationships... and how that will be.
Or maybe it will just allows you to shape your own future based on some actual trends.
Surely, in 2008 we will see a lot on this topic (”we all are the web”) so it’s good to spend some time and study it:
Nov 3, 2007
Are the Gurus Out There to Trick You?
Tracy Yates, a respected and well-known marketer, sent me this text. I regard it as very important, so that's why I'm posting it here--verbatim.
Read it and beware. It's not a sales page, it doesn't try for you to subscribe to anything and it has a very useful link (the second one--look for my comment in brackets)...
============== START OF TRACY TEXT ==================
All right, we've got some serious stuff to cover today, and it ain't
gonna be pretty...
Just yesterday I downloaded a couple of fr.ee reports concerning so
called "Gurus" and how they sc.am people. And, don't worry, I'll
include a link where you can pick up the same materials fr.ee of
charge as well.
My first impression was one of "Hey, that's true!". But then after
further research, I began to question the motives of the actual
report, and also, if some of the things mentioned were factual.
So, I read some more.
What I found out was actually a mixed bag. And, hopefully, some of
what I say today will help you out in the long run.
Okay, so what we have here is a situation in which there is this
report, offered by www.GuruScam.com [JPP: this is the first link,
that's not that very useful in terms of business, but is the base on
what this text and the second link are on], that tells about all this seedy,
underhanded tactical manipulation used by some of the more
wealthy Internet Marketers labeled either by their own
selves, or others, as "Gurus".
What I can tell you after reading it is that YES, many of the things
stated are the TRUTH. But, were they stated accurately? Or without an
underlying agenda? That becomes the problem.
That raised a very serious question by others that also read the
report. . .Was this a sneaky tactic to create a new income stream for
the author? Or used to bring them more undercover "fame" thereby
creating more success in their online biz?
Really good questions.
I can tell you from my own experience that indeed using fear combined
with a controversial subject is one method often used when selling
products online. I know it is. And, I've even written about this
"dirty trick" myself( yes, I did just name drop my own product).
More than once actually.
But, you'd probably never know that I wrote it. Most people don't.
And there's a good reason for that. Because it's the TRUTH. And
that's exactly what people are most afraid of. The TRUTH. Which is
probably WHY you haven't heard about it, or at least, the REAL person
behind it.
However, I did NOT hide my name. Anyone that does a search will find
this out. And I'm 100% PROUD of these products for revealing what
most successful Marketers DON'T want YOU to know.
Back to the GuruS.cam report...
In it, the author, and I won't reveal his name here out of respect,
and if you want to find out who is behind it is easy enough to do,
states that his work is going to piss off mid-range Marketers that
believe in all these self-proclaimed "Gurus". And that they would
dismiss his claims completely.
Guess what?
That actually DID happen! But, was it the author telling the TRUTH,
or was it merely a "slight of hand"? Meaning, did he already know
what type of response his report would illicit from the general
Internet Marketing community beforehand? Hmm. Who knows for sure?
What is known is that this turned into a very heated discussion
inside the Warrior Forum. Three pages worth of responses in fact.
How did I view the report? Well, two sided really.
On the one hand, I know that the truth is being presented.
For example. . .
The fact that many Internet Marketers that come out with a really,
and I mean REALLY, good pro.duct who are basically "nobodies" get
noticed, BIG TIME. Then, when their next pro.duct launch comes out,
it's subservient to the first product. But, they still earn lots of
money from it.
Why?
Because the initial product that got them "noticed" by the bigger
players, a.k.a. - the "Gurus", have now positioned them to do cash
sucking Joint Ventures with the "big dogs". So, they rush to put
together the "next big thing", a.k.a. - the "trend".
Valid point. And TRUE.
Next, the way that we're told that if we don't plunk down almost a
grand for this "life changing", or for lack of a better phrase,
"income changing" product, we'll be hating ourselves for inactivity
for years to come.
Yep. This is definitely used. Hell, I even use this one myself at
times. And, I've even wrote about it in my aforementioned "dirty
tricks" ebook series.
The important thing you MUST realize is as bus.iness people, WE DO
WHAT WE'RE TAUGHT. And if we're taught wrong, well, you can imagine
the outcome. But, we also have to follow the things that WORK. So, in
this case, many of the underhanded, sneaky tactics used DO just that,
which is, right or wrong, why they are used to begin with.
And finally, the author brings up the fact that the "Gurus" don't
really care about the "little guys". Actually, without the "little
guys" hanging on their every word, or pro.duct launches, they're SUNK
COMPLETELY.
That is SO TRUE!
Think about it. What happens if we DON'T do what we're programmed to
do? What if we finally WAKE UP from their well spun dreams of easy
wealth?
Honestly, I believe the entire idea behind the report was to instill
TRUST in people who have been taken by other, bigger, more connected
Internet Marketers. And, by gaining this trust by associating with
those terrible feelings of being "suckered", the author now has a
powerful group behind him. And, it is such a group that he does
indeed KNOW they WILL spe.nd mon.ey on information pro.ducts,
because, he knows they already HAVE. That's how they got "taken" in
the first place. See where I'm going here?
Am I saying that the author is only in this for himself? Certainly
not. No one really KNOWS what his motives are beyond himself and to
make anything more than a personal assumption would be terribly wrong
on my part. I'm only stating things that CAN be, not what ARE. What he
IS offering us is a platform to wake up by thinking for ourselves and
making our own decisions.
Now, after reading this, I really felt a connection with this author.
Truly. But, was still a bit skeptical about some parts of it. So, I
went on a hunt to find out more.
And I did.
I also found another free report dispelling the ideas and facts
brought up from another author. You can download that fr.ee report
from here: http://www.e-bookemporium.us/download/GSS.pdf
[JPP: this is the second link; very good info on it; again, nothing to
sell, just 15 pages of solid advice, point by point] -- make sure
you "Right Click And Sav.e As" on this one please :-)
This report was created to discredit, I believe, the previous
"GuruScam" report. But I felt it failed in that regard. You may
think differently.
It did offer a nice outline of how to begin generating your own
stream of income online. Nothing new or "rocket-sciency" however.
But still, a pretty solid outline nonetheless.
What did I come away with after all this research and reading?
Well, I came away with the feeling that even IF you stood up and said
"Internet Marketing Is A Sham! Avoid It Like The Plague!", only a
handful of people would question what they know. People say they want
to be told the truth, but in reality, not many do. They find more
comfort in the pretty lies they are spoon-fed instead.
I also learned that everyone has some sort of motive behind what they
are doing. Even if it IS giving the raw, honest truth about an idea or
situation. Or in this case, a business model.
What IS that motive?
In a word... money. But, I'm sure you probably already knew that.
Money is a powerful agent that makes us behave in strange ways. We
do things and say things we wouldn't normally do in order to attain
it. I know, I've done it myself, so I'm no "Angel". And I'm sure I'm
not alone in that regard. What is Marketing but attempting to sell?
That's the business we are in my friend.
But, I've also been on the other side of this argument as well and
been taken quite a few times by crappy products that weren't even
worthy enough for me to wipe my backside with. This is the reason I
create my own. But, unlike the "big boys", you won't see my name
mentioned a thousand times over. But, if you ask any of the "big
boys" if they've heard of such and such a product, they'd probably
say yes, but never remember who created it. That would be me. And
maybe even YOU!
With all of the information floating around online, it's hard to
determine facts from fiction. Who's lying? Who's telling the truth?
Unfortunately, we never find that out until it's too late.
One thing is for sure... Whether someone is telling the truth or
not, they are definitely making a profit from it in one way or
another.
Is that wrong? Well, it all depends on the "Hows" involved with that
scenario.
In the end, we can only be accountable for our own actions. And that
is the last thing I came away with by reading GuruScam. My ability
to think for myself and make my own decisions about certain things
going on. And, what will my part be in what's happening?
Will I continue to tell the "ugly" truth? You bet. If I'm asked
something, you had better believe I WILL tell you what I think will
happen. You may not like the answer, but hey, sometimes the truth CAN
hurt. It can also SET YOU FREE.
Until Next Time,
Tracy Yates
Bucks2Earn Ezine Owner
admin@e-bookemporium.us
tyates0711@yahoo.com - my personal email address
============== END OF TRACY TEXT =====================
What do you think? Info really worth pondering upon, right? I'd love to read your comments...
Tashi deley, *
Jorge Pinkus
Your Maximum Success Coach
http://www.JorgePinkus.com
P.D. On a totally unrelated theme: Every online marketer fears this... Get protected today!:
http://www.jorgepinkus.com/presents/WebsiteProtection
* Tashi deley = Tibetan greeting: "I Honor the Greatness in You."
Read it and beware. It's not a sales page, it doesn't try for you to subscribe to anything and it has a very useful link (the second one--look for my comment in brackets)...
============== START OF TRACY TEXT ==================
All right, we've got some serious stuff to cover today, and it ain't
gonna be pretty...
Just yesterday I downloaded a couple of fr.ee reports concerning so
called "Gurus" and how they sc.am people. And, don't worry, I'll
include a link where you can pick up the same materials fr.ee of
charge as well.
My first impression was one of "Hey, that's true!". But then after
further research, I began to question the motives of the actual
report, and also, if some of the things mentioned were factual.
So, I read some more.
What I found out was actually a mixed bag. And, hopefully, some of
what I say today will help you out in the long run.
Okay, so what we have here is a situation in which there is this
report, offered by www.GuruScam.com [JPP: this is the first link,
that's not that very useful in terms of business, but is the base on
what this text and the second link are on], that tells about all this seedy,
underhanded tactical manipulation used by some of the more
wealthy Internet Marketers labeled either by their own
selves, or others, as "Gurus".
What I can tell you after reading it is that YES, many of the things
stated are the TRUTH. But, were they stated accurately? Or without an
underlying agenda? That becomes the problem.
That raised a very serious question by others that also read the
report. . .Was this a sneaky tactic to create a new income stream for
the author? Or used to bring them more undercover "fame" thereby
creating more success in their online biz?
Really good questions.
I can tell you from my own experience that indeed using fear combined
with a controversial subject is one method often used when selling
products online. I know it is. And, I've even written about this
"dirty trick" myself( yes, I did just name drop my own product).
More than once actually.
But, you'd probably never know that I wrote it. Most people don't.
And there's a good reason for that. Because it's the TRUTH. And
that's exactly what people are most afraid of. The TRUTH. Which is
probably WHY you haven't heard about it, or at least, the REAL person
behind it.
However, I did NOT hide my name. Anyone that does a search will find
this out. And I'm 100% PROUD of these products for revealing what
most successful Marketers DON'T want YOU to know.
Back to the GuruS.cam report...
In it, the author, and I won't reveal his name here out of respect,
and if you want to find out who is behind it is easy enough to do,
states that his work is going to piss off mid-range Marketers that
believe in all these self-proclaimed "Gurus". And that they would
dismiss his claims completely.
Guess what?
That actually DID happen! But, was it the author telling the TRUTH,
or was it merely a "slight of hand"? Meaning, did he already know
what type of response his report would illicit from the general
Internet Marketing community beforehand? Hmm. Who knows for sure?
What is known is that this turned into a very heated discussion
inside the Warrior Forum. Three pages worth of responses in fact.
How did I view the report? Well, two sided really.
On the one hand, I know that the truth is being presented.
For example. . .
The fact that many Internet Marketers that come out with a really,
and I mean REALLY, good pro.duct who are basically "nobodies" get
noticed, BIG TIME. Then, when their next pro.duct launch comes out,
it's subservient to the first product. But, they still earn lots of
money from it.
Why?
Because the initial product that got them "noticed" by the bigger
players, a.k.a. - the "Gurus", have now positioned them to do cash
sucking Joint Ventures with the "big dogs". So, they rush to put
together the "next big thing", a.k.a. - the "trend".
Valid point. And TRUE.
Next, the way that we're told that if we don't plunk down almost a
grand for this "life changing", or for lack of a better phrase,
"income changing" product, we'll be hating ourselves for inactivity
for years to come.
Yep. This is definitely used. Hell, I even use this one myself at
times. And, I've even wrote about it in my aforementioned "dirty
tricks" ebook series.
The important thing you MUST realize is as bus.iness people, WE DO
WHAT WE'RE TAUGHT. And if we're taught wrong, well, you can imagine
the outcome. But, we also have to follow the things that WORK. So, in
this case, many of the underhanded, sneaky tactics used DO just that,
which is, right or wrong, why they are used to begin with.
And finally, the author brings up the fact that the "Gurus" don't
really care about the "little guys". Actually, without the "little
guys" hanging on their every word, or pro.duct launches, they're SUNK
COMPLETELY.
That is SO TRUE!
Think about it. What happens if we DON'T do what we're programmed to
do? What if we finally WAKE UP from their well spun dreams of easy
wealth?
Honestly, I believe the entire idea behind the report was to instill
TRUST in people who have been taken by other, bigger, more connected
Internet Marketers. And, by gaining this trust by associating with
those terrible feelings of being "suckered", the author now has a
powerful group behind him. And, it is such a group that he does
indeed KNOW they WILL spe.nd mon.ey on information pro.ducts,
because, he knows they already HAVE. That's how they got "taken" in
the first place. See where I'm going here?
Am I saying that the author is only in this for himself? Certainly
not. No one really KNOWS what his motives are beyond himself and to
make anything more than a personal assumption would be terribly wrong
on my part. I'm only stating things that CAN be, not what ARE. What he
IS offering us is a platform to wake up by thinking for ourselves and
making our own decisions.
Now, after reading this, I really felt a connection with this author.
Truly. But, was still a bit skeptical about some parts of it. So, I
went on a hunt to find out more.
And I did.
I also found another free report dispelling the ideas and facts
brought up from another author. You can download that fr.ee report
from here: http://www.e-bookemporium.us/download/GSS.pdf
[JPP: this is the second link; very good info on it; again, nothing to
sell, just 15 pages of solid advice, point by point] -- make sure
you "Right Click And Sav.e As" on this one please :-)
This report was created to discredit, I believe, the previous
"GuruScam" report. But I felt it failed in that regard. You may
think differently.
It did offer a nice outline of how to begin generating your own
stream of income online. Nothing new or "rocket-sciency" however.
But still, a pretty solid outline nonetheless.
What did I come away with after all this research and reading?
Well, I came away with the feeling that even IF you stood up and said
"Internet Marketing Is A Sham! Avoid It Like The Plague!", only a
handful of people would question what they know. People say they want
to be told the truth, but in reality, not many do. They find more
comfort in the pretty lies they are spoon-fed instead.
I also learned that everyone has some sort of motive behind what they
are doing. Even if it IS giving the raw, honest truth about an idea or
situation. Or in this case, a business model.
What IS that motive?
In a word... money. But, I'm sure you probably already knew that.
Money is a powerful agent that makes us behave in strange ways. We
do things and say things we wouldn't normally do in order to attain
it. I know, I've done it myself, so I'm no "Angel". And I'm sure I'm
not alone in that regard. What is Marketing but attempting to sell?
That's the business we are in my friend.
But, I've also been on the other side of this argument as well and
been taken quite a few times by crappy products that weren't even
worthy enough for me to wipe my backside with. This is the reason I
create my own. But, unlike the "big boys", you won't see my name
mentioned a thousand times over. But, if you ask any of the "big
boys" if they've heard of such and such a product, they'd probably
say yes, but never remember who created it. That would be me. And
maybe even YOU!
With all of the information floating around online, it's hard to
determine facts from fiction. Who's lying? Who's telling the truth?
Unfortunately, we never find that out until it's too late.
One thing is for sure... Whether someone is telling the truth or
not, they are definitely making a profit from it in one way or
another.
Is that wrong? Well, it all depends on the "Hows" involved with that
scenario.
In the end, we can only be accountable for our own actions. And that
is the last thing I came away with by reading GuruScam. My ability
to think for myself and make my own decisions about certain things
going on. And, what will my part be in what's happening?
Will I continue to tell the "ugly" truth? You bet. If I'm asked
something, you had better believe I WILL tell you what I think will
happen. You may not like the answer, but hey, sometimes the truth CAN
hurt. It can also SET YOU FREE.
Until Next Time,
Tracy Yates
Bucks2Earn Ezine Owner
admin@e-bookemporium.us
tyates0711@yahoo.com - my personal email address
============== END OF TRACY TEXT =====================
What do you think? Info really worth pondering upon, right? I'd love to read your comments...
Tashi deley, *
Jorge Pinkus
Your Maximum Success Coach
http://www.JorgePinkus.com
P.D. On a totally unrelated theme: Every online marketer fears this... Get protected today!:
http://www.jorgepinkus.com/presents/WebsiteProtection
* Tashi deley = Tibetan greeting: "I Honor the Greatness in You."
Mar 5, 2007
7 Common Mistakes of Webmarketers
1. You Only Advertise Other People's Programs and Webpages
If you have joined an Affiliate Program or a Network Marketing Program (MLM), you would know they give you a website address, which might even have your name mentioned on the front page. Don't even think of just advertising this page.
Think about it for a moment. If you just advertise your referral page, what happens to the traffic you create? Most people don't buy on their first visit, but they might submit their name and email address to get free information. When they do you are creating leads for the owners of the program you are promoting and very often you won't even know it. They would have been your leads if you had sent them to your own website instead of your referral page.
Why would you spend all your energy promoting someone else? Not only are you paying them a monthly fee, you are promoting THEIR name all over the place. They get more and more well known as tens of thousands of people promote their name, whether you are successful or not.
The simple solution? Promote yourself. If you don't want your name up in lights, promote your company name. If you don't have a company name, make one up. Don't hesitate or put this off. It is really not very hard. Just make sure it sounds professional and/or appropriate.
2. You Don't Have a Product of your own that People Want
The most cost efficient product you can have is information. People want information that will provide them with some sort of benefit. And the best part is that information products allow your business to be completely automated with instant delivery (download or online access) and no shipping costs.
Your information product doesn't have to be a 200 page ebook that you sell for $50. It can be something as simple as a report (like this one) that you give away freely to anyone who enters their email address in a form on your website. Then, after they have given you their email address, you can follow up with them and introduce them to any Affiliate, MLM or Network Marketing programs of your choice.
The main requirement is that you provide people with some form of value - and don't just try to sell them. Give them valuable information when they opt in, and make sure the opportunities you introduce them to in your follow-up will give THEM the chance to be successful as well. People are placing a level of trust in you by registering their e-mail address. Do not abuse their trust.
3. You Don't Have your own Website
There is no easy way around it. You MUST have your own site if you are going to succeed easily, or you'll find yourself struggling like crazy just to break even, like over 90% without their own website are doing.
I don't mean one of the sites the different programs offer you with your monthly fee. I mean a site that is promoting "YOU".
This way YOU will be the one that benefits from your marketing efforts. You will build YOUR OWN list of interested leads. They opt in to receive information from YOU!
Do you see the difference? Even if they don't end up buying the first thing you are promoting, they might buy what you are going to offer them next. They have opted in to YOUR LIST, which means that you can follow up with them again and again.
You won't have that chance if you just send them to a referral page for a specific program instead of promoting your own website. You only send them to a referral page AFTER they have opted in on YOUR website.
NOTE: It is important to have a number of income producing programs or products to promote. Sure, only offer one thing at a time to avoid confusion, but don't limit your potential income. If you have only one program or product to offer, then what are you going to do about the people on your list who don't want that specific program or product? They are never going to pay you any money if you don't find something else to offer them. That's a lot of potential profit you are missing out on. You'll find some of the best income producing programs in this package.
4. You Don't Have a Follow-up System
You are wasting most of your advertising effort if you let people visit your website and then just let them leave without giving you their email address.
It is a fact of life that most people do not buy on their first visit to a website. Marketing studies show that most sales are made AFTER at least 7 follow-ups to your potential customers, and even after 10 follow-ups you still get sales. You can get up to 75% of your sign-ups after the seventh contact.
So, what you need is a hassle free way to capture their email address and send it directly into an automated follow-up system. In a moment, when you get to the next part of this information, we will show you how easy it will be for you to set this up and get it to work for you.
5. You Don't Have your own e-Mail List
Your list is your most important asset. All the money you'll ever make in this business will come from your list. It is the same for any business. Their customers and potential customers are their most valued assets. Because that's where the money is.
Sending your email offers to your own list is by far the most effective way to advertise - and it's completely free.
That's why your first priority should be building your list. You are not trying to sell them anything yet. You just want their email address and then, when you have their permission, you can send them one email ad after another for as long as it takes to get them to sign up or buy.
Now, as a customer, they are entitled to receive extra value and assistance from you - and extra offers, of course. If you treat your customers well and provide real value they will buy from you again and again.
"The money is in the list!" as every successful marketer will tell you, and now you can start building your own list.
6. You Don't Help your Sign-ups to be Active and Successful
Network Marketing and Affiliate Marketing are offering the most incredible income earning potential you will find anywhere on the Internet. But it is also the most widely criticised. How can this be?
So many people join a program, and don't really do any marketing at all. They just wait for spillover from "Other People", or they don't know what to do and commit all the deadly sins of Internet Marketing listed here.
That gives you a real problem, because if they don't personally sign up anybody and you can't offer them anything that would help them, then you'll have to do all the work for them.
To illustrate the problem let's use the 5x5 matrix as an example. Most people like the "realistic idea" of filling their 3rd level which will often give them an income of about $2000 per month. Lets say you are relatively successful and do recruit your 155 people - 5 on your first level, 25 on your second level and 125 on your third level.
Here's the problem: If you don't have a successful business building system to give them that they can use to get sign ups, there is a good chance that NONE of those 155 people will ever recruit anybody. They either don't do anything or they do everything wrong.
That leaves you with 125 people on your 3rd level waiting for their spillover. So you need to recruit another 625 just so your 3rd level doesn't drop out, then quickly recruit 3000 to keep them happy. You can see how the mathematics of this shows a real problem.
If you can't provide spillover for your sign-ups and they can't recruit, they will drop out quicker than you can replace them. So your only solution is to give them a SYSTEM that will enable them to do their own recruiting and duplicate your success.
7. You Suffer from Paralysis by Analysis
There is an absolute Mountain of information available in this business. Every turn you take, there is yet another ebook to buy or get for free. Then there are all the "guru" sites that want to charge you between $20 and $100 per month to get access to all the latest and greatest information.
Stop wasting your time! Sure, you have to build up your level of knowledge but you must know when to stop and actually DO SOMETHING. Don't keep putting it off... or even worse, don't take the "easy" way out and join a couple of affiliate programs or MLMs and advertise the page they give you. Many people fall for this. They keep thinking "I will just get some money from these programs, THEN, I will put my own site up."
Well, in most cases, IT NEVER HAPPENS. They spend all their time advertising these sites, trying to learn more information, sometimes even spend lots of time in discussion forums, but never actually do what they should have done first...
GET YOUR MARKETING SYSTEM IN PLACE FIRST! If you just advertise the programs you are joining without having your own website and your own automated business building system you are fighting a losing battle.
Look at the FACTS:
SUCCESS REWARDS ACTION
If you've been working yourself to the bones not getting any closer to the results you dreamed of when you started out, change your approach now. "If you keep doing what you've always done, you'll keep getting what you've always got."
About this article:
It was written by Coach Bill and found on
http://www.coachbill.ws/strategy.html
=============
If you have joined an Affiliate Program or a Network Marketing Program (MLM), you would know they give you a website address, which might even have your name mentioned on the front page. Don't even think of just advertising this page.
Think about it for a moment. If you just advertise your referral page, what happens to the traffic you create? Most people don't buy on their first visit, but they might submit their name and email address to get free information. When they do you are creating leads for the owners of the program you are promoting and very often you won't even know it. They would have been your leads if you had sent them to your own website instead of your referral page.
Why would you spend all your energy promoting someone else? Not only are you paying them a monthly fee, you are promoting THEIR name all over the place. They get more and more well known as tens of thousands of people promote their name, whether you are successful or not.
The simple solution? Promote yourself. If you don't want your name up in lights, promote your company name. If you don't have a company name, make one up. Don't hesitate or put this off. It is really not very hard. Just make sure it sounds professional and/or appropriate.
2. You Don't Have a Product of your own that People Want
The most cost efficient product you can have is information. People want information that will provide them with some sort of benefit. And the best part is that information products allow your business to be completely automated with instant delivery (download or online access) and no shipping costs.
Your information product doesn't have to be a 200 page ebook that you sell for $50. It can be something as simple as a report (like this one) that you give away freely to anyone who enters their email address in a form on your website. Then, after they have given you their email address, you can follow up with them and introduce them to any Affiliate, MLM or Network Marketing programs of your choice.
The main requirement is that you provide people with some form of value - and don't just try to sell them. Give them valuable information when they opt in, and make sure the opportunities you introduce them to in your follow-up will give THEM the chance to be successful as well. People are placing a level of trust in you by registering their e-mail address. Do not abuse their trust.
3. You Don't Have your own Website
There is no easy way around it. You MUST have your own site if you are going to succeed easily, or you'll find yourself struggling like crazy just to break even, like over 90% without their own website are doing.
I don't mean one of the sites the different programs offer you with your monthly fee. I mean a site that is promoting "YOU".
This way YOU will be the one that benefits from your marketing efforts. You will build YOUR OWN list of interested leads. They opt in to receive information from YOU!
Do you see the difference? Even if they don't end up buying the first thing you are promoting, they might buy what you are going to offer them next. They have opted in to YOUR LIST, which means that you can follow up with them again and again.
You won't have that chance if you just send them to a referral page for a specific program instead of promoting your own website. You only send them to a referral page AFTER they have opted in on YOUR website.
NOTE: It is important to have a number of income producing programs or products to promote. Sure, only offer one thing at a time to avoid confusion, but don't limit your potential income. If you have only one program or product to offer, then what are you going to do about the people on your list who don't want that specific program or product? They are never going to pay you any money if you don't find something else to offer them. That's a lot of potential profit you are missing out on. You'll find some of the best income producing programs in this package.
4. You Don't Have a Follow-up System
You are wasting most of your advertising effort if you let people visit your website and then just let them leave without giving you their email address.
It is a fact of life that most people do not buy on their first visit to a website. Marketing studies show that most sales are made AFTER at least 7 follow-ups to your potential customers, and even after 10 follow-ups you still get sales. You can get up to 75% of your sign-ups after the seventh contact.
So, what you need is a hassle free way to capture their email address and send it directly into an automated follow-up system. In a moment, when you get to the next part of this information, we will show you how easy it will be for you to set this up and get it to work for you.
5. You Don't Have your own e-Mail List
Your list is your most important asset. All the money you'll ever make in this business will come from your list. It is the same for any business. Their customers and potential customers are their most valued assets. Because that's where the money is.
Sending your email offers to your own list is by far the most effective way to advertise - and it's completely free.
That's why your first priority should be building your list. You are not trying to sell them anything yet. You just want their email address and then, when you have their permission, you can send them one email ad after another for as long as it takes to get them to sign up or buy.
Now, as a customer, they are entitled to receive extra value and assistance from you - and extra offers, of course. If you treat your customers well and provide real value they will buy from you again and again.
"The money is in the list!" as every successful marketer will tell you, and now you can start building your own list.
6. You Don't Help your Sign-ups to be Active and Successful
Network Marketing and Affiliate Marketing are offering the most incredible income earning potential you will find anywhere on the Internet. But it is also the most widely criticised. How can this be?
So many people join a program, and don't really do any marketing at all. They just wait for spillover from "Other People", or they don't know what to do and commit all the deadly sins of Internet Marketing listed here.
That gives you a real problem, because if they don't personally sign up anybody and you can't offer them anything that would help them, then you'll have to do all the work for them.
To illustrate the problem let's use the 5x5 matrix as an example. Most people like the "realistic idea" of filling their 3rd level which will often give them an income of about $2000 per month. Lets say you are relatively successful and do recruit your 155 people - 5 on your first level, 25 on your second level and 125 on your third level.
Here's the problem: If you don't have a successful business building system to give them that they can use to get sign ups, there is a good chance that NONE of those 155 people will ever recruit anybody. They either don't do anything or they do everything wrong.
That leaves you with 125 people on your 3rd level waiting for their spillover. So you need to recruit another 625 just so your 3rd level doesn't drop out, then quickly recruit 3000 to keep them happy. You can see how the mathematics of this shows a real problem.
If you can't provide spillover for your sign-ups and they can't recruit, they will drop out quicker than you can replace them. So your only solution is to give them a SYSTEM that will enable them to do their own recruiting and duplicate your success.
7. You Suffer from Paralysis by Analysis
There is an absolute Mountain of information available in this business. Every turn you take, there is yet another ebook to buy or get for free. Then there are all the "guru" sites that want to charge you between $20 and $100 per month to get access to all the latest and greatest information.
Stop wasting your time! Sure, you have to build up your level of knowledge but you must know when to stop and actually DO SOMETHING. Don't keep putting it off... or even worse, don't take the "easy" way out and join a couple of affiliate programs or MLMs and advertise the page they give you. Many people fall for this. They keep thinking "I will just get some money from these programs, THEN, I will put my own site up."
Well, in most cases, IT NEVER HAPPENS. They spend all their time advertising these sites, trying to learn more information, sometimes even spend lots of time in discussion forums, but never actually do what they should have done first...
GET YOUR MARKETING SYSTEM IN PLACE FIRST! If you just advertise the programs you are joining without having your own website and your own automated business building system you are fighting a losing battle.
Look at the FACTS:
- Over 90% of people trying to make money on the Internet never make a profit
- These people losing money on the Internet do NOT have their own marketing website
- Almost ALL of the people who actally make money on the Internet HAVE their own website
- The Top Earners in MLM and Network Marketing are using an Automated Online Business Building System
SUCCESS REWARDS ACTION
If you've been working yourself to the bones not getting any closer to the results you dreamed of when you started out, change your approach now. "If you keep doing what you've always done, you'll keep getting what you've always got."
[N.B.: If you want your own webdomain name, annual registration for it, webhosting for 12 months, unlimited email addresses, 999 email lists, 999 autoresponders, and much more, for only $99/year, then go to: http://www.123-sites.com]
=============About this article:
It was written by Coach Bill and found on
http://www.coachbill.ws/strategy.html
=============
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Feb 22, 2007
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